CloudCommerce Comments On $3.5 Trillion Global E-Commerce Forecast

Recent Report From Market Research Firm EMarketer Outlines Five-Year Potential Growth For E-Commerce Industry

SANTA BARBARA, CA–(Marketwired – December 15, 2015) – CloudCommerce, Inc. (CLWD), focused on building and maintaining powerful e-commerce stores for leading brands, today commented on a recently released industry report that global e-commerce purchases are expected to exceed $3.5 trillion by 2019.

A ccording to market research firm eMarketer, worldwide consumers will spend $1.672 trillion online this year, and by 2019, eMarketer projects online purchases will more than double to $3.551 trillion, which will comprise approximately 12.4% of overall retail sales of $28.550 trillion.

Intense pricing competition among Amazon.com, Wal-Mart, and other leading online merchants is also helping fuel e-commerce growth in the U.S. The United States is projected to maintain its position as the second-largest retail e-commerce market in 2018, reaching an estimated $500 billion that year.

The Asia-Pacific market is growing faster than any other region, at a rate of 35.2% per year. It is estimated that much of that growth will come by way of consumers in rural areas accessing e-commerce stores from mobile devices. China is anticipated to exceed $1 trillion in retail e-commerce sales by 2018, accounting for more than 40% of the total worldwide.

In the UK, more than 73% of the population will make a purchase online this year. E-commerce accounts for 13.0% of total retail sales in the UK, a metric higher than any other country. This high degree of e-commerce shopping ranks the UK as the third-largest e-commerce market worldwide.

“This report from eMarketer is very exciting news for our industry,” said CloudCommerce CEO Andrew Van Noy. “We see this as further evidence that our company is operating in an incredibly large market. We can gain a better understanding from this report as to which regions and specializations we should focus on in our growth-by-acquisitions strategy. As our industry continues its exceptionally rapid growth, we plan to acquire other rapidly growing e-commerce service providers. We intend to provide our customers with all the tools they need to compete in the worldwide e-commerce market.”

About CloudCommerce

CloudCommerce, Inc. (CLWD) builds and maintains powerful e-commerce stores for leading brands. Our customers depend on us for highly customized and sophisticated e-commerce stores to effectively compete in the $1.6 trillion worldwide e-commerce market. We add value by providing (1) engaging frontend design, (2) robust backend integration to other business systems, (3) effective digital marketing and analytics, and (4) complete and secure site management. Our goal is to become the industry leader by rapidly increasing the number of customers who regularly depend on us and by acquiring other rapidly growing e-commerce service providers. To learn more about CloudCommerce, please visitwww.cloudcommerce.com.

Forward-Looking Statements

Matters discussed in this shareholder letter contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. When used in this press release, the words “anticipate,” “believe,” “estimate,” “may,” “intend,” “expect” and similar expressions identify such forward-looking statements. Actual results, performance or achievements could differ materially from those contemplated, expressed or implied by the forward-looking statements contained herein. These forward-looking statements are based largely on the expectations of the Company and are subject to a number of risks and uncertainties. These risks include, but are not limited to, risks and uncertainties associated with: the impact of economic, competitive and other factors affecting the Company and its operations, markets, products, and prospects for sales, failure to commercialize our technology, failure of technology to perform as expected, failure to earn profit or revenue, higher costs than expected, persistent operating losses, ownership dilution, inability to repay debt, failure of acquired businesses to perform as expected, the impact on the national and local economies resulting from terrorist actions, and U.S. actions subsequently; and other factors detailed in reports filed by the Company.

Online Shopping Beats Traditional Brick-And-Mortar Retail On Black Friday Weekend

National Retail Federation Black Friday Weekend Survey Shows Major Shift In Customer Habits

SANTA BARBARA, CA–(Marketwired – December 01, 2015) – CloudCommerce, Inc. (CLWD), a global provider of cloud-driven e-commerce and mobile commerce solutions, today commented about a recently released industry survey reporting that for the first time ever, more Americans shopped online than at brick-and-mortar stores over Black Friday weekend.

According to the National Retail Federations’ Thanksgiving Weekend Survey conducted by Prosper Insights & Analytics, roughly 103 million Americans shopped online over the Thanksgiving-Black Friday weekend, compared to the 102 million who visited physical stores.

This year, many stores discarded traditional Black Friday plans, anticipating that consumers were going digital, and that major sellers, such as Amazon, Best Buy, Walmart and Target, all posed a significant threat. The major sellers rolled out Black Friday deals early on Thursday morning, hours before shoppers could access the same discounts in physical retail stores. And on Sunday, many retailers, including Walmart and J.C. Penney were offering their Cyber Monday deals, effectively turning the event into Cyber Sunday.

RetailNext estimated that in-store brick-and-mortar sales across the industry actually fell 1.5% on Thanksgiving and Black Friday, but retailers with strong e-commerce operations made up for it with online sales. This marks the first time in history that e-commerce shopping has outpaced brick-and-mortar purchases during the biggest shopping weekend of the year.

Adobe reported that e-commerce sales rose 19% between Thanksgiving and Saturday to hit $6.1 billion, with mobile commerce setting a new record, taking a 34 percent share of overall online sales.

“This is truly a seminal event in American culture,” said CloudCommerce CEO Andrew Van Noy. “E-commerce has now fully shifted to become the primary preference for shoppers. We have seen this coming for a long time, and the numbers we see today further validate our growth-by-acquisition business plan here at CloudCommerce.”

About CloudCommerce

CloudCommerce, Inc. is a global provider of cloud-driven e-commerce and mobile commerce solutions. Through our wholly owned subsidiaries, we provide online merchants and leading brands with complete solutions for successfully conducting business with customers anytime, anywhere and on any device. Whether it is selling products or services online or making business processes available on the cloud, we deliver solutions that maximize user experience with real-time integration to enterprise applications. We focus intently on four main areas to deliver exceptional value to our customers: engaging frontend design, robust backend integration, effective digital marketing and analytics, and complete solutions management. To learn more about CloudCommerce, please visit www.cloudcommerce.com.

Forward-Looking Statements

Matters discussed in this shareholder letter contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. When used in this press release, the words “anticipate,” “believe,” “estimate,” “may,” “intend,” “expect” and similar expressions identify such forward-looking statements. Actual results, performance or achievements could differ materially from those contemplated, expressed or implied by the forward-looking statements contained herein. These forward-looking statements are based largely on the expectations of the Company and are subject to a number of risks and uncertainties. These risks include, but are not limited to, risks and uncertainties associated with: the impact of economic, competitive and other factors affecting the Company and its operations, markets, products, and prospects for sales, failure to commercialize our technology, failure of technology to perform as expected, failure to earn profit or revenue, higher costs than expected, persistent operating losses, ownership dilution, inability to repay debt, failure of acquired businesses to perform as expected, the impact on the national and local economies resulting from terrorist actions, and U.S. actions subsequently; and other factors detailed in reports filed by the Company.

CloudCommerce Subsidiary Indaba Group Launches Enterprise Solution For Leading Action Sports Retailer

Active Ride Shop’s E-Commerce Solution, Built on the Magento Enterprise Platform, Is a Model of Form and Functionality for the Action Sports and Board Sports Industries

CloudCommerce, Inc. (OTCQB: CLWD), a global provider of cloud-driven e-commerce and mobile commerce solutions, today announced that its subsidiary company, the Indaba Group, has launched a new website for Active Ride shop.

Active Ride Shop is a skateboarding and snowboarding apparel and product retailer in California, with 28 retail locations throughout the state. Founded in 1989 with one small store in Chino, California, Active Ride Shop’s commitment to providing Southern California with the best skateboard product selection and shopping experience has made them a major name in the industry. Through each retail store and their online e-commerce presence, Active Ride Shop’s product buyers handpick curated selections of footwear, apparel, skateboard goods and accessories, to ensure all products meet current industry standards and trends. Active Ride Shop also produces its own proprietary line of skateboard inspired clothing. Under the Active R/S label, they manufacture a full line of clothing including graphic t-shirts, sweaters, button-ups, hats, denim, and more.

Under new leadership, Active Ride Shop wanted to revamp their e-commerce department, starting with replacing an old e-commerce website that was pieced together over the years on an outdated platform. For their new website’s needs, as well as their wide range of products, they sought out a platform that could both improve efficiency of site use and increase on-site engagement, while building the foundations for long-term success. Active Ride Shop decided to build a new solid foundation using the open-source Magento Enterprise Technology, and selected Indaba Group as their e-commerce solutions provider in this endeavour.

Launched in July of 2015, the new website is a result of extensive development, testing, research and planning, and provides a fully customizable, and extremely-functional shopping experience. The new website has increased traffic, boosted revenue and engagement, and is a proven success. The old site loaded in 2 – 10 seconds, the new site loads in less than 0.1 second, and weekly conversion rate is up 29.6% compared with last year.

“The newest version of Magento offers a variety of features that enable us to help support our customer’s needs,” said Active Ride Shop V.P. of E-commerce, Scott Garrity. “In an era of ever-growing multi-device shopping, it was crucial for Active Ride Shop to make the jump to responsive design. With the help of Indaba we’ve built something our consumers will enjoy and help increase the size of our e-commerce business.”

Indaba Group CEO Ryan Shields added, “We are pleased to announce that quantifiable results have been achieved by our customer. By making this investment in their online experience, they have made a huge improvement on this highly scalable direct sales channel of their business. We have successfully helped Active Ride Shop prepare for the upcoming boom in holiday online sales, and we are excited to see the results. We are confident in our ability to positively influence the online sales of our customers.”

The new website can be viewed at www.activerideshop.com.

Indaba Group, is a wholly owned subsidiary of CloudCommerce. To learn more about Indaba, please visitwww.IndabaGroup.com.

About CloudCommerce

CloudCommerce, Inc. is a global provider of cloud-driven e-commerce and mobile commerce solutions. Through our wholly owned subsidiaries, we provide online merchants and leading brands with complete solutions for successfully conducting business with customers anytime, anywhere and on any device. Whether it is selling products or services online or making business processes available on the cloud, we deliver solutions that maximize user experience with real-time integration to enterprise applications. We focus intently on four main areas to deliver exceptional value to our customers: engaging frontend design, robust backend integration, effective digital marketing and analytics, and complete solutions management. To learn more about CloudCommerce, please visit www.cloudcommerce.com.

Forward-Looking Statements

Matters discussed in this shareholder letter contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. When used in this press release, the words “anticipate,” “believe,” “estimate,” “may,” “intend,” “expect” and similar expressions identify such forward-looking statements. Actual results, performance or achievements could differ materially from those contemplated, expressed or implied by the forward-looking statements contained herein. These forward-looking statements are based largely on the expectations of the Company and are subject to a number of risks and uncertainties. These risks include, but are not limited to, risks and uncertainties associated with: the impact of economic, competitive and other factors affecting the Company and its operations, markets, products, and prospects for sales, failure to commercialize our technology, failure of technology to perform as expected, failure to earn profit or revenue, higher costs than expected, persistent operating losses, ownership dilution, inability to repay debt, failure of acquired businesses to perform as expected, the impact on the national and local economies resulting from terrorist actions, and U.S. actions subsequently; and other factors detailed in reports filed by the Company.

CloudCommerce Ready For Black Friday, Cyber Monday And Increased Flood Of Online Holiday Shoppers

Company’s Indaba Group subsidiary is providing its online merchant customers with enhanced hosting, logistics, mobile, marketing and other critical online services

SANTA BARBARA, CA – (November 3, 2015) – CloudCommerce, Inc. (CLWD), a global provider of cloud-driven e-commerce and mobile commerce solutions, today announced the holiday preparedness plans of its Indaba Group subsidiary. To meet the increased holiday demand, Indaba Group will provide its online merchant customers with enhanced hosting, logistics, mobile, marketing and other critical online services.

Black Friday marks the beginning a major cultural event in the American economy. Beginning as early as Thursday evening on the Thanksgiving holiday and spanning the entire weekend through to what has been known as cyber Monday, shoppers in dramatically increasing numbers are staying home to avoid crowds at traditional brick and mortar marketplaces. The result is significant growth for the digital commerce industry. Last year, American holiday shoppers reportedly spent $61 billion online.

According to a report by Statistica, online shopping has increased steadily each year. As mobile technology has evolved, shoppers are also increasingly leaving their computers and shopping more on smartphones. With the rise in popularity of mobile-optimized ecommerce websites and apps, customers are now taking advantage of simple streamlined ordering processes anywhere, on any device.

According to Geekwire, online retailer Amazon recently hired 39,000 additional seasonal employees in the last quarter alone, reaching a total of 222,400 employees, in their own preparation for the flood of holiday shoppers.

The Indaba Group holiday preparedness guide, originally published on its website early in August 2015, outlines critical preparation steps suggested for merchants, enabling them to take advantage of increased website traffic as visitors come to shop for holiday gifts. The preparedness guide starts with website hosting, as merchants are advised to proactively alert their hosting provider to any and all sales and promotions to ensure they are prepared for traffic spikes. They are also advised to conduct load testing on their sites prior to the holiday season to determine what their sites can handle and how their sites can be optimized to perform best.

Cyber security also plays a large role in preparedness, as well as making sure websites are Mobile-Friendly. Online retailers are advised to develop an omni-channel marketing plan, polish up site structure and design, and assess logistics and shipping options to determine if they can handle increased order volume. Most importantly, online retailers are advised to repeatedly test their systems, and determine a code freeze date, after which no active development code is deployed to the live site environment. By establishing a cutoff for a stable environment, online sellers will be ready for increased traffic.

By releasing this advisory early in August, the Indaba Group has generated more task based project work and billable revenue for the company, and is currently engaged in a significant amount of preparatory projects for various clients.

“Over the years our customers have traditionally seen huge spikes in traffic and sales during this upcoming time of year,” commented CloudCommerce CEO Andrew Van Noy, “So we advise them ahead of time to batten down the hatches and prepare for the coming storm of increased and welcomed sales. We are proud to see our new subsidiary company so thoroughly preparing customers with well thought out advanced tactics, because when our customers succeed, so do we.”

Indaba Group is a wholly owned subsidiary of CloudCommerce. To learn more about Indaba Group, please visit www.IndabaGroup.com

About CloudCommerce

CloudCommerce, Inc. is a global provider of cloud-driven e-commerce and mobile commerce solutions. Through our wholly owned subsidiaries, we provide online merchants and leading brands with complete solutions for successfully conducting business with customers anytime, anywhere and on any device. Whether it is selling products or services online or making business processes available on the cloud, we deliver solutions that maximize user experience with real-time integration to enterprise applications. We focus intently on four main areas to deliver exceptional value to our customers: engaging frontend design, robust backend integration, effective digital marketing and analytics, and complete solutions management. To learn more about CloudCommerce, please visit www.cloudcommerce.com.

Forward-Looking Statements

Matters discussed in this shareholder letter contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. When used in this press release, the words “anticipate,” “believe,” “estimate,” “may,” “intend,” “expect” and similar expressions identify such forward-looking statements. Actual results, performance or achievements could differ materially from those contemplated, expressed or implied by the forward-looking statements contained herein. These forward-looking statements are based largely on the expectations of the Company and are subject to a number of risks and uncertainties. These risks include, but are not limited to, risks and uncertainties associated with: the impact of economic, competitive and other factors affecting the Company and its operations, markets, products, and prospects for sales, failure to commercialize our technology, failure of technology to perform as expected, failure to earn profit or revenue, higher costs than expected, persistent operating losses, ownership dilution, inability to repay debt, failure of acquired businesses to perform as expected, the impact on the national and local economies resulting from terrorist actions, and U.S. actions subsequently; and other factors detailed in reports filed by the Company.

Contact:
CloudCommerce, Inc.
Tel: 805-964-3313
Email: communications@cloudcommerce.com